small employers face surging healthcare costs
- Key insight: Find out how small and medium-sized business owners are reacting to the sudden double-digit increase in healthcare costs.
- What’s at stake: Benefit brokers face a major threat as employers reexamine how they manage health care risks.
- Looking ahead: Expect employers to seek out consultants who can educate them on alternative financing and cost containment strategies.
Most small and medium-sized employers saw double-digit increases in health care costs over the past year, prompting many to consider new financing arrangements for health plans to control costs.
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According to Pareto’s State of Healthcare Expenditure 2026 report, 79% of small and medium-sized enterprises (SMEs) reported.
This is prompting many employers to move beyond the annual renewal discussions and rethink how they do it
“Many of these employers are now — for the first time — exploring the transition from fully insured to self-insured, and with that, employers need to have benefit brokers who can guide them through that transition,” Bravata said.
77 percent of SMEs are exploring new
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Bravata said small and medium-sized employers face different challenges in managing health care costs and benefits that larger employers generally don’t. “They may lack visibility into their claims and not really understand what’s driving healthcare spending,” he said. “Second, unlike big employers, these little people don’t have the same leverage. They may lack the scale and infrastructure to really implement key cost-saving interventions.”
On the other hand, being light also brings some advantages, added Bravata. “If you have 50 or 100 employees and you’re the CEO or director, you can talk to your friends and implement something new by asking what’s important to the employees and their families,” he said.
Pareto’s analysis is based on an independent survey of nearly 1,600 CEOs, CFOs and HR leaders in SMBs conducted between January and February.
What causes the increase in health care costs?
As America’s population ages, more people are living with chronic and costly illnesses that can be expensive to manage and treat. Adults over 65 made up 16.8% of the US population in 2020, after growing nearly five times faster than the general population over the previous century, according to the US Census Bureau.
A small number of conditions are disproportionately involved
Cardiovascular disease, high blood pressure and high cholesterol rank among the top cost drivers for 75 percent of benefit leaders, according to the survey. Musculoskeletal (MSK) conditions affect almost half of the workforce, and their prevalence makes them a significant expense: MSK care is the second largest area of healthcare spending after cancer.
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Increasing and wider use of specialty medications
“Many employers
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Amid these cost pressures, Bravata stressed the importance of benefit leaders working with brokers who can educate them on funding options and cost containment strategies.
“If they’re not getting a very rich and personalized set of recommendations, they should be looking for a consultant who can educate them more broadly,” he said.
